Category Archives: blog

5 eCommerce Marketing & Business Mistakes You Need to Avoid (Slidedeck & Videos)

5 eCommerce Marketing & Business Mistakes You Need to Avoid (Slidedeck & Videos) It’s easier than ever to create an online store, and then sell it through established marketplaces. Your ability to attract new customers and increase sales through existing customers is key to the success of your eCommerce business. Each marketing channel is costly in time, money, […]

How to Grow Brand Awareness from Visual UGC-Based Content Marketing

Are you thinking of how to create content marketing to increase brand awareness by leveraging visual user-generated content (UGC)? Good thinking! Why? It turns out, modern consumers are starved for visual UGC. According to a Stackla report, 60 percent of consumers consider UGC to be the most authentic type of content—much above branded, influencer, and stock […]

43 Examples of Product Recommendations That Transform Ecommerce Experience

43 Examples of Product Recommendations That Transform Ecommerce Experience These product recommendations can be used as inspiration for your ecommerce shop and email marketing strategies to increase relevancy and revenue. A successful retailer’s ecommerce strategy should include personalized product recommendations. This helps customers find the products most relevant to them and lowers barriers to purchase. […]

Dropshipping: How to price your products

Dropshipping: How to price your products Dropshipping is an excellent way to expand your online shop. Dropshipping is a way for wholesale suppliers to handle your order fulfillment. It means that you, as a merchant, don’t need to worry about inventory, storage, shipping, or packaging. Although dropshipping is relatively easy, there’s one thing that will always be a problem for […]

The Infinite Whys of Shopping Cart Abandonment

The Infinite Whys of Shopping Cart Abandonment An estimated $18 billion in annual lost shopping carts is a problem for eCommerce merchants. Around 75% of all online sales are abandoned in cart. Many lost sales can be attributed to shopper fickleness, but a lot of them are due to poor customer service. Customer neglect is the root […]

What is Omnichannel Retail? Your 2022 Business Strategy

What is Omnichannel Retail? Your 2022 Business Strategy When you think of omnichannel retail, the first brands to come to mind are Target, Alibaba, and Best Buy. This term is often associated with large brands and mass merchants, but it doesn’t need to be. Sephora, Amazon, Walmart and Amazon may be the most prominent early adopters, achieving […]

Eight of the most popular print-on-demand products this year

Eight of the most popular print-on-demand products this year Smart sellers recognize that customers want more personalization in their purchases and are now turning to printing on demand to build businesses that meet this demand. No longer are you required to purchase new inventory in order to create custom products. It is no longer necessary to […]

Klaviyo vs. Bronto: Comparing Marketing Automation Tools

You want to increase conversions using eCommerce software. You are in the right place. You can build customer relationships and drive revenue with the functionality of Klaviyo or Bronto. Klaviyo vs. Bronto: Comparing Automation Platforms This blog will compare Klaviyo and Bronto in order to better help you understand the different features of each platform. When deciding which software […]

How a Paid Media Strategy Increased The Revenue Of This Client By 22%

It is possible to increase organic traffic and improve ROI by creating and implementing a optimized paid media strategy. Continue reading to learn how Google Shopping, Search and Display Ads helped one client increase their conversion rate and revenue by 17% and 22% respectively. We also streamlined paid media strategies for their website. Paid Media Strategy: Increase […]

What is Webpage Speed?

What is Webpage Speed? The term page load speed (or webpage speed) refers to the speed at which a website or webpage loads in its entirety. This includes all content, including images, graphics, videos and text. It also includes the navigation menu, footer, CTA buttons, and navigation menu. The load time of pages varies depending on many […]